Retouching
Photos can be enhanced to highlight subjects or products.
This picture shows before and after the retouching process. The original picture has a yellow cast and does not show the product at its best.
The colour was adjusted to make a crisp clean white background. Then graphics and branding were added to complete the product.
This product photo was taken on an overcast day, the colours look muted and shadows are hiding any detail.
With the colours enhanced and a grade added, the product stands out much more.